Martha Wilson on CIA Spy Secrets to Making Goals Work Without Procrastination, Chaos, or Burnout

After 27 years undercover with the CIA, Martha Wilson is an expert at what makes people tick. Her life and the lives of her assets depended on her ability to accurately predict how someone would react in a particular situation and draw out of them the specific internal qualities they would need to successfully execute the mission. She now uses those same skills to help entrepreneurs and leaders navigate the pressures of increasing their impact without losing their freedom. Unlike most success coaches, Martha does not teach her clients to break the internal patterns of thought and feeling that lead to frustrating patterns in business and life – that approach is really hard and ultimately doesn’t work all that well. Rather, she shows them how to reverse engineer that hidden programming and use it to their advantage so they can make the bigger difference they’re here to make and enjoy the ride along the way. Martha has a Master’s degree in International Relations, has served in permanent assignments in 6 countries with temporary assignments in 26 others, and formerly served as the only Arabic speaker on a covert team in the western desert of Iraq. She’s now living her dream on the water in the Florida Keys with her husband and one slightly spoiled cat.