Think about how many good feelings you have. However many that is, it’s not enough. John and Kathleen La Valle’s teachings start from the premise that, that which is already available to an individual is nowhere near what that person is capable of.

In order to design skills it is important that observation be precise and that the differences between what you want and what you don’t want are extreme and therefore obvious. These are functions of internal processing.

If you wish to know when you have rapport the difference between being in rapport and not being in rapport must be so great that there is absolutely no question. When you see someone you know very well, you know what kind of a mood they are in by the tone of voice they use.

The difference between happy and sad is unmistakable. John Lavalle’s Design Human Engineering® allows you to make the distinction in perception that will make the difference in action. If there is no difference in perception you will learn how to use your senses so that there is one.

Tune in and discover John and Kathleen’s answers to topics such as:

  • What is NLP?
  • What does Design Human Engineering® do?
  • What is NLP technology?
  • Isn’t NLP mainly used for therapy and that’s where the procedures came from?
  • What are the best products and applications for business?
  • And much, much more!

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About the Author: John & Kathleen La Valle

John J. La Valle is a Licensed Master Trainer of NLP™ & DHE®*, who has been in the training & development field for over forty years and who has brought NLP and DHE® into the business arena for the past almost 35 years. He is the co-author, with Richard Bandler, of Persuasion Engineering®. John is also president of The Society of Neuro-Linguistic Programming™, The American Society of Training & Development, and is certified with The National Values Center. In addition to Practitioner & Master Practitioner programs, John specializes in Sales & Influence, manufacturing performance, team building, management and leadership skills, Design Human Engineering®* and NeuroHypnotic Repatterning®. His extensive background in socio-technical systems design, employee involvement, and participative management systems has earned him a reputation for getting results in Fortune 100 companies. John's training style enables him to get right to the core of the issues. He is known for his ability to take seemingly complex issues and break them down into easily solvable opportunities for organizations and individuals. John is the President of The Society of Neuro-Linguistic Programming™ and manages the international system of Licensed Trainers internationally, as well as co-trains with Dr. Richard Bandler at most of his events both in the US and internationally. Kathleen S. La Valle is a Licensed Master Trainer of NLP™ and DHE® and has been conducting training and development seminars for 30+ years. She specializes in Customer Service, Intuitive Processing, Sales & Influence, and Education. She is also the chief developer for the group and has developed programs for the banking industry, new home development companies, research & development organizations, and pharmaceutical companies to name a few. With regards to NLP training, her specialty is being able to take what seems to be complex and make it simple. She loves to teach language patterns and help people explore new possibilities with language. Kathleen's energetic and inventive training style, allows her to create new and innovative ideas that are practical, yet effective. During NLP workshops, she displays her love of training, care, and concern for her students while teaching clients to venture beyond their limitations. Kathleen also maintains a publishing house for books, manuals, CD's and DVDs, as well as room wall charts. At Pure NLP®, Kathleen is the liaison with promoters, and others to keep operations running smoothly and efficiently.